Perkins&Will: a car-free Market Street

Client

Perkins&Will (San Francisco)

Year

2020

Where it ran

The work

In January 2020, San Francisco closed Market Street to private cars. I led media for Perkins&Will’s San Francisco studio, whose urban designers had helped lay the groundwork, with a day and a half to get them into the story. The closure was already widely reported, so I pitched the design question behind it: what changes when a downtown street is planned for people on foot. Forbes, Curbed SF, Grist and KRON4 ran features.

A campaign on resilient cities followed, built around urban design principal Geeti Silwal. When the pandemic changed how people used their homes, I pitched the firm’s residential and education designers, and their work ran in ArchDaily, Apartment Therapy and Dwell.

Coverage

6 stories · 21 placements

1 De Haro’s mass timber buildingPerkins&Will · Sep 2021The Architect’s NewspaperCalifornia’s first multi-story full mass timber building, 1 De Haro, is complete in San Francisco
Resilient cities: Geeti SilwalPerkins&Will · 2020 – 2021San Francisco Business TimesSacramento Business Journal
All 2 outlets, with links
2 outlets
Potrero Power StationPerkins&Will · May 2020BisnowWaterfront Megaproject Prepares For Next Phase
San Francisco’s car-free Market StreetPerkins&Will · Feb 2020 +2 more
All 3 outlets, with links
3 outlets
A soundproof fort for kids at homePerkins&WillDwellPureWow +1 more
All 3 outlets, with links
3 outlets
1 more story